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The principals of Crossroads Proposal Masters, Inc. have produced hundreds of marketing campaigns and written winning proposals for a number of companies, large and small, over the past two decades. Our activities resulted in contract wins exceeding one-half billion dollars, ranging from "system development" contracts to "technical services" contracts.
Especially for the small business owner, the process of choosing which government contracts to bid on is highly challenging. We have developed an integrated marketing and proposal process that reduces risk while improving client opportunity for targeting and winning contracts matching the firm's capabilities and interests. Our results include winning strategically important GSA Schedules for our clients.
By embracing a formal process for integrating and guiding all business development, marketing, proposal writing and management activities, small business owners are in a much stronger position to participate in Government contracting, and on a larger scale. We can help with opportunity research and targeting, market planning, competition assessment, and more importantly, develop "win strategies" that enable your firm to present itself as a serious, fully qualified contender.
As you explore this site, we hope you will see that we encourage maximum "connection" between the marketing and proposal processes. The best marketing organization cannot win new business consistently without a dependable, professional proposal organization to craft winning messages, while achieving full compliance with RFP requirements. As well, it is difficult, if not impossible, for the very best company to prepare winning bids in the absence of accurate and timely market intelligence.
It's a fact. Business owners who spend their limited marketing and B&P dollars wisely are more likely to achieve the return on investment needed to grow steadily and profitably. If you are seeking professional marketing and proposal consulting support, a relationship with CPMI can be a very affordable and highly productive solution.
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